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Course Details

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Duration
1+ year
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Intake Date
25 August 2025
15 December 2025
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Awarding Body
APU, Malaysia
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Duration
2 years 6 months
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Intake Date
15 August 2025
31 October 2025
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Awarding Body
APU, Malaysia
About APU

Why choose APU?

Malaysia’s Premier Digital Tech University
Malaysia’s Premier Digital Tech University
5-Star Excellence Rating SETARA
5-Star Excellence Rating (SETARA)
100% Employability Rate
100% Employability Rate
Ranked No.16 for International Students in the World
Ranked No.16 for International Students in the World
More than 80,000 Graduates & Alumni
More than 80,000 Graduates & Alumni
Requirements

Entry Requirements

General Requirements
Bachelor’s degree
  • Bachelor’s degree in related fields with a minimum CGPA of 2.50, or its equivalent qualification as accepted by the Senate.
  • Bachelor’s degree in related fields with a minimum CGPA of 2.00 and not meeting a CGPA of 2.50 can be accepted, subject to a rigorous internal assessment.
  • Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and with relevant working experience, subject to a rigorous internal assessment.
  • ​Bachelor’s degree in non-related fields with a minimum CGPA of 2.00 as accepted by the Senate and without relevant working experience, subject to passing pre-requisite courses.

Note: The above entry requirements may differ for specific programmes based on the latest programme standards published by Malaysian Qualifications Agency (MQA).
 
English Requirements
International Students
  • IELTS : 6.0
     
For more information please click HERE
 
Students from English speaking countries and those with qualifications taught in English (previous Bachelor’s/Master’s Degree taught in English) are exempted from English requirements. Applications for exemption must be accompanied by supporting documents.
 
Programme Outline

What We Teach

This programme is specifically designed to provide:
 

  • A solid grounding in core management disciplines, integrated with specialised modules in artificial intelligence and emerging technologies.
  • The ability to harness AI-driven insights to make strategic, datainformed decisions across diverse business functions.
  • A comprehensive understanding of AI applications in areas such as operations, marketing, finance, and customer experience.
  • The skills to lead digital transformation initiatives, manage AI projects, and align technological innovation with business goals.
  • The Benefits of the Programme

    Upon successful completion of this programme, you will be able to:
     

    • Gain a competitive edge in the job market with specialised skills tailored to the AI industry and its applications across various sectors.
    • Develop, manage, and optimise AI-driven solutions to address complex business challenges and enhance operational efficiency.
    • Apply AI technologies and platforms to solve real-world problems.
    • Design and implement AI strategies to drive business innovation, improve decisionmaking, and unlock new value propositions.
    • Prepare for leadership roles in both local and global organisations, with the ability to lead AI adoption and digital transformation initiatives.
    • Exhibit innovative problem-solving skills, using AI to address industry-specific challenges and capitalize on emerging opportunities.
    • Demonstrate strong analytical and decisionmaking capabilities to support strategic planning and execution in AI-driven projects and business processes.
  • Who Should Attend

    The MBAi programme is purpose-built for forward-thinking professionals and managers who aspire to lead at the intersection of business strategy and cutting-edge technology. Designed to equip you with advanced leadership and AI expertise, this programme empowers you to drive innovation, lead digital transformation, and make data-driven decisions in a rapidly evolving global economy. Whether you're aiming to accelerate your career into senior executive roles, pivot into AI-powered industries, or launch your own AI-driven venture, the MBAi provides a powerful blend of business acumen and AI specialisation. You’ll gain hands-on experience with real-world AI applications and develop the strategic mindset needed to thrive in high-impact roles.


    What sets APU’s MBAi apart?
     

    • Global Relevance: Explore AI’s transformative impact across industries like healthcare, finance, retail, and manufacturing.
    • Future-Ready Skills: Master predictive analytics, recommendation systems, AI-driven marketing, and intelligent automation.
    • Career Versatility: Prepare for roles such as AI Strategy Consultant, Chief AI Officer, or Digital Transformation Lead.
    • Innovation-Driven Learning: Tackle ethical challenges, lead AI adoption, and unlock new business models through AI.


     This is more than an MBA — it’s your launchpad into the future of intelligent business leadership.

  • Modules & Project

    This programme comprises 13 coursework modules and a Project. There are 10 compulsory Core Modules (including Research Methodology module) and 3 specialisation modules.

    Pre-requisite Modules (for non-business students)
     Duration: 1 month (Full-time) / 2 months (Part-time)

    • Managing People
    • Understanding Customers
    • Managerial Finance
    • Business Environment & Strategic Planning

    Core Modules

    • Organisational Behaviour
    • Accounting & Finance for Managers
    • Managerial Economics
    • Technology Management
    • Global Strategic Management
    • Digital Marketing Tools & Trend
    • Statistical Decision Making
    • Entrepreneurship
    • Human Resource Management
    • Research Methodology
    • Project

    Specialisation Modules

    • Artificial Intelligence
    • Business Intelligence Systems
    • AI for Strategic Leadership
  • Project

    You will be expected to conduct effective research in relation to your area of specialisation in Artificial Intelligence (AI) for both academic and industry purposes. Either route will require you to plan and conduct an effective individual research and analysis, leading to a significant academic paper, consultancy report or case history in relation to an aspect of business.

Master

Explore related programmes

Facilities

Facilities at APU

The APU Centre Point & Atrium serves as a melting pot of cultures from all over the world. Here, cultural activities are organised regularly at the campus, fostering long-lasting intercultural relationships among APU students, who come from over 130 countries.

 

Remote video URL
Career Path

Your Career Path

AI Integration Specialist
AI Product Manager
AI innovation Manager
AI Strategy Consultant
Business Intelligence Analyst
Business Development Manager
Business Intelligence (BI) Manager
Digital Transformation Lead
AI Strategy Consultant
AI Strategy Manager
Chief AI Officer
Fees & Certification

Ready, Set, Go.

Whether you are locals or traveling here, we have the options for you to pursue your dreams.

Malaysian

RM34,800

Total for Malaysian

International

RM38,800
(USD9,025)

Total for International

Programme code : (R/0414/7/0094)(06/27)(MQA/FA8762)

​* Fees stated above do not include Enrolment Fees, Registration Fees and other Miscellaneous Fees. Please refer to Fee Guide for details

All information is correct at the time of publication, but is subject to change in the interest of continuing improvement.